Recognises the call
On what you defined as urgent for your business, not on a general idea of what sounds serious.
AI Communication Colleague · Urgent calls
It recognises the call as urgent on the words you told it to treat that way, takes the details that the person picking up will need, and puts the caller through to the number on duty. If nobody answers there, it says what happens next and sends the note straight to the phone you named.
When this comes up
The assistant is configured around the calls that actually come in. These are the moments this one shows up in a working week.
Something that is happening now and gets worse while the phone rings.
And that person needs the facts before they decide to get in the car.
Urgency and distress sound similar on the phone and both need a person quickly.
Which still needs answering honestly rather than being put in a queue.
What it does
On what you defined as urgent for your business, not on a general idea of what sounds serious.
Where, what, since when, and a number that reaches them, before anything is transferred.
To the duty number for that hour, with the details already written down.
If nobody picks up: what happens next, by when, and the note to the phone you named.
No. You define it, in your terms, per service if you need to. The assistant applies the rule you wrote; it does not form its own judgement about how serious a situation is.
Yes. The number on duty is a rota, and the assistant follows it by day and hour. Changing it is a change in one place, not a new recording.
What you told it to say, and it says it early. Where the right answer is a different number, the emergency services or a medical line, it gives that number rather than keeping the caller in your queue.
It can, which is why the fallback matters more than the detection. Every urgent call also produces a written note, and the calls it judged ordinary are in the same list, so a wrong call is visible rather than lost.
Last checked 2026-09-23 · How a call runs, in general
There is water on the floor, the heating is dead, or they are locked out. They want to know that somebody is coming, and when.
Read the industry pageThe heating is out, the tap drips, the door will not lock. They want it logged and someone to come.
Read the industry pageA check-up, a follow-up, something that hurts. They want a date, and they want it now.
Read the industry pageImmediately, which is their right, and the transfer should still carry what they said.
Read the pageThe hours when someone finally has time to arrange the thing they have been putting off.
Read the pageSomebody is standing in front of them, and the phone is going.
Read the pageEvery kind of call the assistant is configured for, one page each.
Open the indexEnter your number. Hear what your callers hear, within two minutes. It is read back to you before anything is called, and it handles a call the way it would for your customers.
Thirty minutes with a customer success colleague: the dashboard, one of your real call types, and what lands on your desk afterwards.
Book a demoCreate the account, tell the assistant what your business does, and hear it answer in the browser. No card. About five minutes.
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